Google+ Hits It Stride
Still ignoring Google+? It’s time for another look. Google+’s features and user experience have always been great. lately what’s really driving my interest is…well it’s better than the alternatives –...
View ArticleSocial Media Bully Pulpit
Social Media Bully Pulpit Background Activist Investor Carl Icahn recently boosted his investment in Apple stock and urged the company to use some of its $147 billion in cash for a stock buy back. A...
View ArticleSocial Tech Focus: Save Publishing
Save Publishing Last week Peter Shankman gave a tip I thought was worth sharing. Save Publishing is a bookmark you install in your browser. While on any webpage, click the “SavePublishing”...
View ArticleUse social automation to serve YOU (not your audience)
If This Then That Last week I railed against the “Dangers of Marketing Automation.” To provide some balance, I’m following up with my favorite automation tool, IFTTT. If you don’t what IFTTT is, it’s a...
View ArticleTop 5 Social Marketing Tech Posts of 2013
In 2013 I moved away from a weekly curated post of the top 5 stories of the week and went back to writing original content. I’ve really enjoyed getting back to blogging about my professional passion....
View ArticleFree Twitter Analytics from Followerwonk
A quick post about one of my favorite tools, Followerwonk. If you need to find specific types of accounts or analyze followers and follower behavior, you’ll want to check out Followerwonk. Here’s some...
View ArticleThe Foxes of SXSW and Grapes of Wrath
Today’s guest blogger – Jeff Cutler From time to time I feature a guest blogger, this is one of those times. South by Southwest (SXSW) comes but once a year in March and social media practitioners and...
View ArticleTREND: Small is the new Big
Although I sat out this year’s SxSW interactive (I miss Austin, but I don’t miss the douchey-narcissism that comes with SxSW), recent news out of Austin caught my eye. A Stanford professor, along with...
View ArticleSecrets of a speedy sale via Twitter
Guest Blogger – Susan Weiner From time to time I feature a guest blogger, this is one of those times. I sent a tweet asking for new clients. It worked almost like magic. My tweet spurred a tweet from...
View ArticleLonger Podcasts Are More Popular
After listening to my favorite podcast, Hardcore History and hearing the host Dan Carlin guest star on Slate’s Political Gabfest, I started thinking about how popular the Hardcore History podcast is....
View ArticleCurated: How Facebook is Slowly Strangling Twitter
This excellent post by Jay Baer rings quite true. I recently discussed this phenomenon with colleagues – no one is on Twitter except the brands. All the “social” has left Twitter and all that remains...
View ArticleSocial Media Disillusionment
Welcome to the season of Social Media discontent. Social Media is no longer the darling Marketing executives have become accustomed to. The bloom is off the rose. Social Media is actually following the...
View ArticleThe Rise of the Omnichannel Advisor
One of my favorite things about being on the Mutual Fund Education Alliance Digital Council is that I get to help steer the content and development of our member meetings. For our Spring event I’m...
View ArticleLately Lets You Say Goodbye to Marketing Spreadsheets
Recently I had an opportunity to demo a new social media management tool called “Lately”. Lately has some very interesting features, most notably a content generator which takes long form content and...
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